Your Quick Dose of Hova 'Bites'
Will AI Replace Loan Officers? The Future of Mortgage + Lead Gen Strategy
by: Deven GillenPublished on: 01/03/2026AI is transforming the mortgage industry. In this training recap, Deven Gillen shares how Loan Officers can use AI tools, single property websites, and automated marketing systems to build stronger Realtor partnerships. Learn how to future-proof your mortgage business and stay ahead in 2026.
How Loan Officers Can Rank Higher on Google by Answering Trending Mortgage Questions
by: Deven GillenPublished on: 26/02/2026Want to rank higher on Google as a loan officer? Start recording videos that answer trending mortgage questions each month. Post them across all social platforms, turn them into blog posts, and email them to your database. Here is the simple content strategy that drives organic visibility and long term SEO growth.
Vertical vs. Horizontal Video: Why Loan Officers Should Prioritize Vertical for Social Media Growth
by: Deven GillenPublished on: 24/02/2026Should you record your mortgage videos vertical or horizontal? If your goal is organic reach and attracting new leads, vertical video wins almost every time. Social media platforms prioritize vertical content in algorithm driven feeds, helping you reach beyond your followers. Here is why vertical should be your default strategy in 2026.
GoHighLevel CRM Training for Loan Officers: Pipelines, Workflows, and Automation Made Simple
by: Deven GillenPublished on: 20/02/2026Learn how loan officers can use GoHighLevel inside Hova to manage contacts, automate follow-up, track realtor partners, and close more deals. A full CRM training breakdown from Deven Gillen.
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