Deven GillenMost loan officers struggle with consistent realtor follow-up. In this post, I break down the exact system I use to automate monthly check-ins inside your CRM. This workflow helps you track conversations, stay organized, and never miss an opportunity. If you want more referrals without more stress, this is a system you need to implement.
Deven GillenMost loan officers rely on written reviews but video testimonials convert at a much higher level. In this guide, I break down how I use GoHighLevel to automatically collect video reviews from clients. The process is simple, automated, and incredibly effective for building trust online. If you want more leads from your website, this is a strategy worth implementing.
Deven GillenMost loan officers have a website. But here is the question worth asking: do you actually own it? If your online presence lives under your company's domain, the answer is probably no. And that distinction matters more than most mortgage professionals realize.
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