Instagram Content Now Appears on Google: What It Means for Your Mortgage Marketing
By: Deven Gillen Published on: 14/07/2025Instagram rolled out an update that could significantly impact how mortgage professionals approach their online marketing. Public content from professional Instagram accounts is now eligible to appear in Google search results. That includes Reels, carousels, images, and videos—all indexed and discoverable outside of the app.
Where Should Loan Officers Post Videos? The Smartest Social Media Strategy for Maximum Reach
By: Deven Gillen Published on: 16/06/2025Posting the same short-form video across different platforms — with a few small tweaks — is the most efficient way to grow your audience and get in front of more buyers, sellers, and referral partners.
How Loan Officers Can Film Great Videos With Just a Phone
By: Deven Gillen Published on: 09/06/2025The truth is, you can create professional-looking videos with just your phone and a few simple tweaks — and still impress clients, referral partners, and leads.
What's the Best Video Length for Loan Officers in 2025? (And Why It Matters for Your Marketing)
By: Deven Gillen Published on: 09/06/2025If you’re a loan officer trying to stand out on social media, your video’s runtime could be the difference between leads and scroll-past silence.
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